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How to Finance Your Business & Increase Revenue

Why Business Financing MattersIn the vibrant landscape of the beauty industry, financing is a magical ingredient that can fuel the growth of your business. From expanding your salon or spa to launching a new marketing campaign to buying the latest laser, financing opens doors to additional customer revenue. Financing Options in 2023Various financing options exist … Read more

How Can Email Marketing Help Grow Business?

Email marketing is a powerful tool that Medspas can utilize to increase engagement with their clients and grow their business. With the help of targeted and personalized email campaigns, medspas can build relationships with their clients and promote their services. This article will discuss the benefits of email marketing for medspas in the beauty industry … Read more

Consent and Release Forms 101

In the ever-evolving world of beauty, it’s essential to have the right tools to protect yourself from potential legal and ethical issues. That’s where consent and release forms come in. These documents are essential for both clients and spas, keeping them safe from harm and ensuring their interests are protected. Whether you’re a spa offering … Read more

Why You Should Have a Medical Director

Customers seek advanced treatments that guarantee fast and effective results in the ever-evolving beauty industry. To meet these needs, spas are expanding their offerings to include invasive skin care treatments such as laser treatments and Botox programs. But to provide these treatments requires knowledge and experience in medicine. This is where the medical director comes … Read more

Additional Insured Endorsements and How They Work

When we talk about endorsements in insurance, we are talking about addendums that are added to an insurance policy in order to change the coverage provided by the policy. Endorsements can broaden or restrict a policy’s coverage. What is an additional insured?An additional insured endorsement adds another insured party to the policy. When an additional … Read more

Six Ways to Improve Your Small-Business Website

According to Contentsquare, an analytics platform, 50 percent of people who visit a website will look at only one page before leaving. To generate a positive first impression and make your small-business website more customer-friendly, consider these six tips. 1. Ease of Use – A website should be created with the customer in mind.  Products … Read more

The Importance of Spa & Salon Insurance 

Accidents happen. It’s inevitable. Just like Jeff Goldblum says in Jurassic Park, even the most well-planned endeavors can descend into chaos at any given moment. As such, no matter what safety protocols are in place or how much training has been provided for your staff, sooner or later an unintentional mishap of some kind will occur in a given workplace. It’s just … Read more